Go-to-Market Wizard — Channel Selection & Sales Motion

Turn your B2B SaaS positioning into a concrete go-to-market plan. Answer 2 questions about your buyer type and early customer profile, and get a ranked distribution channel list, recommended sales motion, early customer profile with trigger events, and a sales narrative synthesis.

Start the GTM Wizard →

What the GTM Wizard produces

Ranked channel list — distribution channels ordered by fit, each with a one-sentence rationale
Sales motion — inbound, product-led growth, or sales-assisted, based on your buyer type
Early customer profile — named role, company type, and the trigger event that makes this urgent now
Sales narrative — market insight, unique capability, value proof, and why now

How it works

The wizard asks two questions: your buyer type (self-serve individual, team buyer, or enterprise) and your early customer profile. If you've completed the Positioning Wizard, it pre-fills your buyer context automatically.

Open the GTM Wizard →

Start with Positioning first →

Klarion — site audit, positioning and go-to-market for B2B SaaS founders

Run a free website audit

Positioning Strategy Wizard

Founder guide: Product-led vs sales-led growth

Founder guide: Ideal customer profile (ICP) definition

Founder guide: How to position your startup

Founder guide: How to explain your product